May 2, 2023

Ultimate Guide to Using Video Source Files & Saving $$$

Hey there! Are you looking for ways to add some pizzazz to your website, marketing campaigns, and social media pages? Well, we got you covered here with the source files!

At What a Story, we believe in sharing the knowledge we acquire. So here are some tricks of the trade for you.

Source files are essential to the world of graphic design and video production. They are the original, editable files that our team creates during the video production process and share with our clients along with the Final Video.

These files include logos, graphics, fonts, voiceovers, licensed music, and animations. And, lucky for you, they can be used for a multitude of purposes beyond just their original intended use.

So, what can you do with source files?

Let me break it down for you.

First off, you can use them to create customized graphics for your website or social media pages. You can create eye-catching banners, thumbnail images for blog posts, or even infographics.

Whether it's for a pitch deck or a regular PowerPoint presentation, having access to the original design files can save you a lot of time and effort. You can easily create custom slides that match the style and messaging of your videos.

But that's not all. With access to the original design files, you can:

  • Create shorter versions of videos.
  • Update branding elements like colors or fonts.
  • Develop logo animations or GIFs, saving you hundreds of dollars!

Beyond that, source files can be used for other marketing collateral as well. You can create onboarding graphics or app splash screens that match your brand's style. You can even use source files in white papers or other written materials to create a cohesive visual brand.

To summarize it all

You can use the source files to:

  1. Create customized graphics for your website and social media pages.  
  2. Design eye-catching banners and thumbnail images for blog posts.  
  3. Develop infographics to visually present information.  
  4. Customize slides for presentations, matching the style and messaging of videos.  
  5. Create shorter versions of videos.  
  6. Update branding elements such as colors and fonts.  
  7. Develop logo animations or GIFs.  
  8. Use source files for onboarding graphics and app splash screens.  
  9. Incorporate source files in white papers and written materials to maintain a cohesive visual brand.

Overall, having access to source files can be a game-changer for your marketing efforts. By using them to create custom graphics, videos, and other marketing materials, you can ensure that your brand stands out and looks professional.

So, make sure to download the source files with your final video. They will save you a lot of time and money!

And for those who are looking for some learning material, check out this case study to find the source file of this project at the bottom and have fun with it!

Ruchi

She's a master at simplifying complex ideas and making them relatable and fun. Ruchi is one of our most gifted. She's been known to turn dry products into viral explainers.

Creative Director
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